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Showing posts with label Black Friday. Show all posts
Showing posts with label Black Friday. Show all posts

Tuesday, November 29, 2011

Going Mobile On Black Friday

Not everyone risked getting trampled or pepper sprayed to be the first to get through the doors after midnight on Black Friday. In fact an increasing number of consumers are going mobile on their Black Friday shopping, choosing instead to make their purchases while sipping a latte or perusing their favorite e-magazine. PayPal saw a whopping 516 percent increase in global mobile payment volume this Black Friday compared to last year. According to the virtual payment company, mobile payment volume more than doubled (148 percent) compared to an average Friday and saw a 371 percent increase in the total number of mobile customers on Black Friday, with peak sales between 4 and 5 p.m. EST. Shoppers in New York, Houston, Miami, Los Angeles and Chicago made the most mobile purchases through PayPal, leading the purchase of more than two and half times as many items this year.


Monday, November 29, 2010

Santa Claus' Job Just Got Easier

The 2010 Holiday shopping period got off to a fierce start this weekend, but it was primarily fueled by mouse clicks, rather than store stampedes. For the first time ever, online retail shopping year-over-year growth surpassed in-store purchase rate, proving that "the digital raindance" has forever changed Holiday shopping. With consumer electronics and apparel leading the way, online retail purchases during Black Friday weekend rose by 16 percent, according to UBS retail analysts. In-store sales were about 6 percent higher than last year. Those retailers with user friendly online sites and free shipping are expected to rule Cyber Monday results when it's all said and done. Early reports show that Nordstrom, Macy's, Abercrombie & Fitch and Urban Outfitters could show year over year increases of about 20 percent. Best Buy, Walmart, Target and Internet giants, Amazon and Ebay are also expected to show positive results. It looks like Santa Claus' job may be getting easier.
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